Assiduous Training Process
Assiduous is a upcoming powerlifting coaching brand, equiping individuals with the tools and guidance to help unleash inner strength. @assiduous.tp
Branding Package , Merch Design, Client
Brand DevelopmentCollaborated with Matt to elevate his coaching brand. Together, we workshopped the name for his assiduous training process, emphasising “great care, attention, and effort: marked by meticulous focus and persistent dedication.” The goal was to achieve a clean, refined aesthetic. I incorporated Greek-inspired styling, viewing powerlifters as modern-day titans preparing for battle.